The craft behind
every frame.

Come with us behind the scenes to learn how every experience is drawn, built, and finished by hand.

Astra scene in production

It starts with a blank page.

Not a template, not a preset, not a prompt. Every Astra experience begins as an idea about what a room should feel like, then becomes a sketch, a built environment, and finally a show.

01

Scripting

The phase with no artistic limits. We explore what the space could become. What theme, mood, and moments before anything is committed. Ideas are our fuel here, and the most daring ones often point towards the right direction.

02

Concept art

The chosen script is drawn. Key frames, color scripts, and mood studies establish the visual language of the experience; what it looks like, how it moves, and how it should make the room feel.

03

Asset production

Every element in the scene is built from scratch: 3D environments modeled, textured and lit, hand-drawn assets and details illustrated, and everything assembled and prepared for production.

04

Animation

Assets are brought to life frame by frame. Motion is timed to the space and the occasion, taking into account all components of the story to appropiately pace the animation.

05

Compositing

Every scene is color graded before it ships. As projected light interacts with the color of the surface beneath it, grading is done against your actual space, not just a studio monitor alone, that way we ensure the experience feels as intended.

06

Creative approval

Before installation, you see it. Scenes are shared for review so nothing reaches your space without your approval. Improvements happen here, not on the night of the event.

07

Installation

The anticipated moment has arrived! Your finished experience is calibrated and installed in your space. Either operated live for the moment, or deployed to run on its own for as long as you need it.

Astra

Every moment starts with intent.

Concept

Ideas are sketched before they are built. Concept art sets the direction the entire experience follows.

Production

Environments are modeled, lit, and animated in layers. Each surface composed separately, never flattened.

Finishing

Final color is graded to the room itself, so what you approve is exactly what appears on your wall.

100%
Hand-authored
Animation
0
AI-generated
Frames
12
Compositional
Principles
4K
Render
Fidelity

What should your space become?